We designed a series of seasonal posters for a locally managed pub chain, focusing on resonating with their community while preserving the national brands identity.
Reflecting the unique character of the pubs connection with the local audience. We incorporated seasonal elements infusing them with familiar design cues from the chain’s brand identity.
Scope
- Marketing
- Social Media Marketing
- Print Design
Outcome
Balancing fresh, seasonally relevant themes with consistent typography, logos, and color palettes, we ensured the posters felt timely, yet unmistakably on-brand, creating a sense of local pride and connection.